Helena is a freelance copywriter specialising in online content. A passionate wordsmith she was reading before she could crawl and writing before she could walk. Having been trained at an e-commerce she decided to go it alone 16 months ago, and has never looked back. Working with a range of industries, she vows to never stop learning or pushing forward.
Helena will be speaking on the topic of 'language branding' – the way in which companies can create a unique tone of voice that reflects their values and appeals to their demographic.
Hannah is a Product Marketing specialist with over six years' experience working in technology at a global level, on both client and agency sides. Built (and currently leading) the Product Marketing function from scratch at Yieldify, launching and driving value from marketing technology products in global territories.
Hannah spoke about the importance of sharing experiences and working together to challenge the status quo and address workplace inequality.
Recently named Women in Marketing's 'One to Watch' award, Char is particularly passionate about why organisations need women in senior positions, and what women can bring to a business from a leadership perspective.
Char spoke about why she gets frustrated when people view men and women as the same, how both sexes have their strengths and as women we will thrive if we're secure in what these feminine strengths are.
By day, she works in an award winning social media agency, and has a background in film editing and production, with a dash of multi-cultural insight with an overseas up bringing. By night, she works the comedy circuit.
Sarah drew on her comedy and agency experience to talk about 'using humour and personality to benefit your brand'.